Project Leadership, Client Engagement | Branding, Marketing, Experiential Design

DIMENSIONS IN TESTIMONY EXHIBITION
Dallas Holocaust Museum | 2019
As Project Manager and de facto account manager, I led 6 creative and technical teams in the US, UK, and Canada in the conception, design, and production of the $2.5 million dollar multimedia exhibition, which included wraparound motion graphics, augmented reality/artificial intelligence, branding, and advertising (OOH displays, wayfinding, 3D press/media renderings).
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The experience, one of multiple installations I oversaw, featuring an animated introduction to what life was like before WW2 and an interactive Q&A session with the Holocaust survivor's hologram, doubled the museum's attendance in its first year.
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Founded by Steven Spielberg in 1994, Shoah Foundation is a nonprofit organization dedicated to making audio-visual interviews with survivors and witnesses of the Holocaust and other genocides a compelling voice for education and action. The Dimensions in Testimony experience enables people to ask questions that prompt real-time responses from pre-recorded video interviews with Holocaust survivors. Now and far into the future, museum-goers can have conversational interactions with these eyewitnesses to history to learn from those who were there.
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Selected Press:
The Dallas Morning News | Dallas Observer | Dallas Magazine | ABC | NY Post | NTX Inno









